It is our belief, that people who are travelling from point A to point B, should get more out of their travel time rather than just reaching their final destination.
Sitting onboard, being in transit, waiting to arrive is wasted time, as it adds no value. Life is too short and time is too precious for that, especially considering that the average person spends 1.5 hours in transit every day and feel rushed, uninformed and bored.
It is our goal to create seamless journeys and engaging experiences for passengers, thus adding value to lost travel time. We do this by deploying our cutting edge technology into taxis, turning them into data driven communication gateways.
Our interactive tablet and WiFi connection, called the CabTab, offers passengers personalized and relevant information, whilst also offering businesses a channel to interact with audiences who are receptive to relevant content. This way we are making wasted transit time valuable for passengers and we are able to exploit this added value through paying advertisers.