Join 11 others & invest in EAT Global

Early Adoption Discount

  • 1st.

    First Tranche

    Shares will be sold at a 17 % discount

    RM0 share value remaining

    RM3.87 Price/Share

  • 2nd.

    Second Tranche

    Shares will be sold at a 15 % discount

    RM941,006.41 share value remaining

    RM4 Price/Share

  • 3rd.

    Third Tranche

    Shares will be sold at a 10 % discount

    RM638,565 share value remaining

    RM4.21 Price/Share

  • 4th.

    Fourth Tranche

    Shares will be sold at a 5 % discount

    RM638,565 share value remaining

    RM4.46 Price/Share

Minimum investment size 500 500

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Available for investment $1,321,044
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Note: This proposal accepts overfunding; remember it is optional whether the proposal owner decides to accept any overfunding commitments.
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Why EAT Global?

Why invest?

Business advantages:

•We are already a global player with a strong network of kitchens allowing us to rapidly expanding further across the world.

•We are uniquely positioned in the FoodTech space, with 20 years of data to guide our intuition and solid know-how in both the dine-in and cloud kitche ... see more.

Notable Press

EAT Serves Best Shawarma in Toronto:

Watch Here!

Toronto Life Magazine: EAT launches new downtown casual spot:

...see more.

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Latest Update

The Team

Founder & CEO
Vice President - Global Digital Growth
Senior Marketing & Operations Manager at EAT Deliv
Culinary Innovation Manager
Meet the Team

We build exciting restaurant experiences and unique cloud kitchen brands, for others to grow and operate.

Why EAT Global?

Business advantages:

•We are already a global player with a strong network of kitchens allowing us to rapidly expanding further across the world.

•We are uniquely positioned in the FoodTech space, with 20 years of data to guide our intuition and solid know-how in both the dine-in and cloud kitchen space.

•Diverse portfolio of different cuisine brands.

•Strong partnerships in the food ecosystem allow us to have a seamless supply chain experience & wider opportunities.

•Mediterranean cuisine know-how: experience with Mediterranean cuisine gives us a competitive advantage to penetrate US & Canadian markets. Noting that Mediterranean cuisine is the fast growing cuisine category in North America.

•Our flagship Azkadenya store in North America encouraged us to scale our Mediterranean suite of brands further across North America.

Model advantages:

•Asset Light Model: EAT’s primary revenue stream comes from franchise royalties and licensing to cloud kitchens, allowing us to tap into unlimited markets at very low costs.

•Back-end support & in-house brand marketing: from Jordan allows us to have access to a pool of top talent within a competitive geographical advantage. Noting the superb employee retention rate at EAT (over 84%).

•Innovation and disruption is in our blood, our pivot in 2018 is a testament of the prosperous future EAT will have.

•Our wealth of data and our data driven approach to entering new markets allow us to market food brands that are poised for success and growth.

Brand development advantages:

•Kitchen agnostic model lets us easily layer any of our brands into any kitchen.

•SKU overlap allows kitchen operators to achieve maximum efficiency.

Notable Press

EAT Serves Best Shawarma in Toronto:

Watch Here!

Toronto Life Magazine: EAT launches new downtown casual spot:

Read Article!


MENA FN: Abdali Mall and EAT Sign an Agreement to Open Four Restaurants:

Read Article!


QSR Magazine: Franklin Junction Partners with EAT to Target Development in MENA:

Read Article!

Living in Jordan as Expat: Blog on LHM:

Read Article!

Umami Opening in 2012: First Asian Fusion Experiences Concept in Jordan:

Watch Here!

The Business

Loyal Customers

•We have more than 10 franchise partners globally - serving more than 2 million dine-in customers annually.

•We also have more than 9 fulfillment partners such as Reef Kitchens around the world serving 400K delivery orders annually.

•Our Jordan based community-focused food delivery application, EAT Delivery, has 25K active monthly users, 70+ merchants, a retention rate of 60%, an average basket size of $31, and a customer LTV of $250.

Market Opportunity

•We are uniquely positioned in the F&B space, with solid know-how in both the dine-in space and virtual brands/cloud kitchen space.

•Diverse portfolio of different cuisine brands.

•We are expanding our Mediterranean suite of brands further across North America.

•Innovation is in our blood, our pivot in 2018 (more detail on that in our presentation attached in this proposal), is a testament of the prosperous future EAT will have.

Proud Achievements

•2022: In 3 short years, we penetrated the cloud kitchen space licensing our 16 virtual brand concepts in Canada, Kuwait, Jordan, KSA, UAE, Iraq, Qatar, & Egypt.

• EAT’s franchisees & licensees are in more than 16 cities.

•The team retention rate is 84%, with 60% of their leadership team being women.

•We owns 26 concepts in more than 66 locations around the world.

•EAT is part of the largest high-impact entrepreneurship network in the world: Endeavor.

Fact file

Proposal ID: 10843
Closing date: 28 Oct 2022
Stage: published
location: United Arab Emirates

Building on 22 years of experience, EAT brings together unique restaurant experiences up for franchise, cloud kitchen brands up for licensing, and a community-focused food delivery application.

Global FoodTech Market Size:

•The global FoodTech market is already estimated to have reached over $220 billion USD in 2019. It is anticipated to reach USD 342.52B by 2027 at a CAGR of 6%.

•In 2020, FoodTech start-ups around the world raised nearly $23.5 billion USD combined.

Regional FoodTech Market Size:

•The online food delivery market is valued at over $3 billion USD across the GCC, with the UAE and Saudi Arabia accounting for 2/3rds of the total GCC market.

•In 2020, it was estimated that there would be some 753,700 franchise establishments in the United States, outputting some 670 billion U.S. dollars and employing 7.5 million people.

•The largest segment of the franchising industry is quick service restaurants, comprising over 241 billion dollars of the industry’s total economic output.

•In 2020, an average of 3.5 new F&B establishments opened every day in Dubai, even amidst the Pandemic.

•Expansion: Scale further across the globe, increase our pipeline of franchisees and licensees to a 100 Restaurant locations and 320 Cloud Kitchens in 50 cities and 20 markets by 2025.

•Tech Stack: Invest in technology that will optimize and automate our operations further across all sales channels.

•Marketing: Hire a data driven CMO specialized in growth hacking to fuel our global online strategy & presence.

•Business Development: Grow our BD team in global markets in order to seize more franchising and licensing opportunities.

•We aim to pay all shareholders an annual dividend whenever possible. This shall ultimately be at the discretion of the Board of Directors, who will approve the dividend payment based on the Company’s annual performance & growth plan.

•We anticipate a possible acquisition by a global player/competitor taking place over the next 5-7 years, which is very likely to yield a high exit multiple to shareholders.

•Being a profitable company and considering the anticipated future growth, the company is fit for a potential IPO over the next few years on a regional and/or international stock market, providing liquidity as well as yielding attractive exit multiples to shareholders.

Public documents

The Investors

Be an early adopter

Early Adoption Discount

  • 1st.

    First Tranche

    Shares will be sold at a 17 % discount

    RM0 share value remaining

  • 2nd.

    Second Tranche

    Shares will be sold at a 15 % discount

    RM941,006.41 share value remaining

  • 3rd.

    Third Tranche

    Shares will be sold at a 10 % discount

    RM638,565 share value remaining

  • 4th.

    Fourth Tranche

    Shares will be sold at a 5 % discount

    RM638,565 share value remaining


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